Retail Industry Marketing
retail marketing KPIs
Increase Brand Awareness
and Digital Growth
Increase Footfall
to Bricks and Mortar Stores
Increase Traffic
to E-Commerce Website
Increase Sales
including Average Transaction Value and Customer Retention
Trusted by these Retail Brands
retail Departments
Pets
Fuel
Health & Beauty
Toys
Furniture
Electrical
Textiles
Gardening
Household
Stationery
Clothing
Food & Drink
Marketing Campaigns
Q1
- New Year
- St. Valentine's Day
- St. Patrick's Day
- Mother's Day
Q2
- Easter
- Father's Day
- Summer
Q3
- Summer
- Back to School
- Halloween
- New Store Openings
Q4
- Black Friday
- Charity
- Christmas
Marketnig Tactics
Content Marketing
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Content Marketing
| Website Content | Social Media Content | E-mail Marketing Content | Influencer Marketing |
Shopper Marketing
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Shopper Marketing
| Online: Web Design & User Experience (UX) | In Store: Marketing (POS) & In Store Radio |
Public Relations
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Public Relations
| In Store: Press Releases, New Store Openings, Brand Partnerships, Corporate Social Responsibility (CSR), Employer Branding | Online: Influencer Marketing |
Performance Marketing
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Performance Marketing
| Advertising: Through the Line (TTL) and Below the Line (BTL) | Social Media Ads:
Facebook & Instagram Ads |
Google Ads:
Search (PPC), Shopping (E-Commerce) & Video (VoD) |
Marketing Results
0
Total new followers acquired for Retail Digital Audiences
0
Vegan Sausage Rolls Sold on New Product Launch Week
0
Coffees Sold at Bloom in the Park Activation Event
0
%
Open Rate % for Black Friday E-Mail Marketing – 16.5% above Retail Industry average open rate
A Closer Look
